ABOUT GOODBUZZ SOLUTIONS
GoodBuzz Solutions partners with entrepreneurs, public figures, and organizational leaders to strategically position their product, service, or cause to the right audience so win-win relationships can happen!
Recognizing that each brand is unique, GoodBuzz Solutions — founded in 2015 by Lauren Day — harnesses the best of inbound marketing, communications, and events to deliver custom-tailored solutions so brands increase their buzz and become the best in their industry.
GoodBuzz Solutions takes a different approach than most Austin marketing firms; we come alongside brand managers to listen, brainstorm together, research, educate, and empower them to become more visible to achieve goals. We are more than a marketing consultant; we become your success partner.
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STRATEGIC COMMUNICATIONS PLANS

MARKETING, MEDIA, DESIGN, AND SOCIAL
As a “marketing director for hire,” GoodBuzz Solutions can maintain your blog, social media, design a brochure, create beautiful graphics, conduct keyword research to improve your SEO, do PR, and identify where to spend your precious advertising dollars.

EXTERNAL RELATIONS & Business DEVELOPMENT

PREMIER EVENT MANAGEMENT
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Crisis PR Plan: Are you ready for an emergency?
Earlier in August, I received a call from a person needing crisis PR help fast. A customer had died on their premises and I consulted them on their talking points to various stakeholders like the family, employees, other customers present, and the media at large....

7 Reasons to Take GoodBuzz’s Strategic Planning Workshop
You’ve heard it before. Seventy percent of new businesses are around two years later and only 50% hit the five year mark.* So, how can your business stay alive and actually thrive? Invest the time now to strategically plan for what’s ahead. With as little as a...

8 Tips to Getting the Best Event Photos
In the course of one week, GoodBuzz was taking event photos (and videos) for three different clients -- one political, the second corporate, and finally for a non-profit organization. Below are tips on getting the best shots whether you’re hiring GoodBuzz or if...

Boost Innovation by supporting Texas ESOP Initiative
Employee-owned businesses (known as ESOPs) are building a coalition together in Texas to put forth a new law allowing them bidding opportunities for state projects, and GoodBuzz Solutions has been brought on to build out the branding/marketing and external relations...

7 Ways You Benefit from Google Analytics
Who is visiting your website, on what devices, at what times, in what locations? How are people coming to your website -- is it directly, through social media, a referring website, particular keywords, or something else? Which pages of content are most popular, and...

Announcing Secrets to Creating Profitable Headlines
If you’re like most small business owners, you spend a great deal of your non-billable time creating content to market your product/service, but little time crafting an accompanying headline that brings people to your content. What components make winning headlines,...

Tis The Season to Give
This past week we celebrated Thanksgiving with loved ones, did a bit of shopping on Black Friday, Small Business Saturday, and today is Cyber Monday. In under four weeks, we’ll be at Christmas. Everyone is going a million miles an hour finishing work projects,...

How to Create an Effective Customer Satisfaction Survey
Feedback is paramount to improvement, and one of the most effective ways to collect it is through a customer satisfaction survey. Doing so doesn’t need to take a great deal of time nor cost you a small fortune. To get started right away, ask yourself these four...

Branding your Nonprofit: Developing Marketing Strategy
With precious, limited resources of time and funds it’s important to develop an effective marketing strategy for nonprofits. But where do you start? I was invited by the Leadership Institute to speak at the Coalition to End Sexual Exploitation Summit in Houston...

What is Habituation Theory & Why it Matters to Marketers
Made you look; this featured article photo is not what you typically expect on a corporate marketing blog and that’s exactly why Habituation Theory is important. How humans learn to focus their attention is fascinating, and as a marketer this subject deserves some...
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