by Lauren Day | Aug 23, 2017 | Blog, Featured, Marketing Strategy
Earlier in August, I received a call from a person needing crisis PR help fast. A customer had died on their premises and I consulted them on their talking points to various stakeholders like the family, employees, other customers present, and the media at large....
by Lauren Day | Jul 13, 2017 | Blog, Featured, Marketing Strategy
You’ve heard it before. Seventy percent of new businesses are around two years later and only 50% hit the five year mark.* So, how can your business stay alive and actually thrive? Invest the time now to strategically plan for what’s ahead. With as little as a...
by Lauren Day | May 3, 2017 | Blog, Events
In the course of one week, GoodBuzz was taking event photos (and videos) for three different clients — one political, the second corporate, and finally for a non-profit organization. Below are tips on getting the best shots whether you’re hiring GoodBuzz or if...
by Lauren Day | Mar 31, 2017 | Blog
Employee-owned businesses (known as ESOPs) are building a coalition together in Texas to put forth a new law allowing them bidding opportunities for state projects, and GoodBuzz Solutions has been brought on to build out the branding/marketing and external relations...
by Lauren Day | Feb 28, 2017 | Blog, Featured, Marketing Tips
Who is visiting your website, on what devices, at what times, in what locations? How are people coming to your website — is it directly, through social media, a referring website, particular keywords, or something else? Which pages of content are most popular,...
by Lauren Day | Jan 31, 2017 | Blog, Featured, Marketing Strategy
If you’re like most small business owners, you spend a great deal of your non-billable time creating content to market your product/service, but little time crafting an accompanying headline that brings people to your content. What components make winning headlines,...