by Lauren Day | Oct 31, 2016 | Blog, Featured, Marketing Strategy
Feedback is paramount to improvement, and one of the most effective ways to collect it is through a customer satisfaction survey. Doing so doesn’t need to take a great deal of time nor cost you a small fortune. To get started right away, ask yourself these four...
by Lauren Day | Sep 30, 2016 | Blog, Marketing Strategy
With precious, limited resources of time and funds it’s important to develop an effective marketing strategy for nonprofits. But where do you start? I was invited by the Leadership Institute to speak at the Coalition to End Sexual Exploitation Summit in Houston...
by Lauren Day | Aug 30, 2016 | Blog, Featured, Marketing Strategy
Made you look; this featured article photo is not what you typically expect on a corporate marketing blog and that’s exactly why Habituation Theory is important. How humans learn to focus their attention is fascinating, and as a marketer this subject deserves some...
by Lauren Day | Jul 28, 2016 | Blog
19 days is all it took for 50 million downloads of Pokémon Go, Nelson reported. Now, the global phenomenon game has 75 million downloads, and it’s only a few weeks in. Apple said that the Pokémon app tops for the highest first-week downloads than any other app, ever....
by Lauren Day | Jun 30, 2016 | Blog, Events
You have a reason to celebrate, but you have a pending deadline of just a few weeks. Don’t fear. With a few simple steps, you’ll be planning events that’ll be a smashing success! Below are six tips to get there. 1. Secure a venue Determine the area of town...
